World of Print on highly efficient label production
The trade magazine World of Print reports on how the German printer InForm Etiketten was able to automate time-consuming manual tasks and significantly accelerate production processes by using the Label Automation Suite, which was specially designed for label printing.
Many different factors play a critical role in the creation and production of good labels. In addition to a variety of different work steps, it is also important to comply with strict regulations and tailor labels perfectly to their area of application. InForm Etiketten has a history of almost 30 years and has established itself as an experienced specialist printer With the Label Automation Suite from OneVision, they have a tool that supports them in making label production as efficient as possible.
The basis must be right
However, the necessary prerequisite for a good result begins with the design and pre-press stage. Here too, special know-how is required - especially with the wide range of finishing options. The InForm Etiketten team regularly receives finished PDFs from customers or their agencies, but it also happens that customers are advised on the basis of a vague concept and must be supported in the graphic implementation of their wishes. Therefore, the company employs in-house experienced designers who can develop a design that meets the company's technical specifications and design requirements. "In pre-press, we make sure that the design runs into the press in perfect data form. Here, graphic data usually has to be prepared or converted so that it can be perfectly processed during the printing process. When it comes to complex finishing such as embossing, varnishing, die-cutting or laminating, in particular, all print data must be prepared in an optimized manner so that printing plates, clichés or die-cutting dies fit exactly and inks are printed as desired. In the past, depending on the job and the degree of finishing, this meant a good two hours of work, since each individual step was carried out manually. With the growth in digital printing and the diversity of customers, who order relatively small quantities with a large number of different label types, this of course represents an immense amount of work," explained Dr. Benjamin Rüdt of Collenberg.
Significant increase in productivity and error minimization
In order to be able to handle this process much more efficiently and with minimal errors, InForm Etiketten decided to automate this process as far as possible and put the Label Automation Suite from OneVison into operation about two years ago. The comprehensive solution for label production covers both production planning and optimization of print data. Since then, the InForm Etiketten team has been able to automate time-consuming manual tasks and thus accelerate their production processes. The Label Automation Suite simplifies complex input files to ensure an error-free and fast printing process. In addition, the print shop benefits from cross-customer collective production, which significantly increases throughput. The Label Automation Suite also offers maximum transparency and reliability for each individual production step from order entry to printing. "With a simple average label on a common material and millions of copies, the workflow is lean and clear, and the prepress effort can be easily managed manually. But in view of the growing number of digital printing jobs with shorter runs, such a workflow is simply not efficient enough. With a customer structure that increasingly relies on small volumes with many types, automated structures and a closed workflow are needed to handle these jobs profitably and efficiently," explains Dr. Benjamin Rüdt von Collenberg. "With a highly finished label, manual application of all the different finishing options is laborious and, above all, often flawed. This is much faster and more reliable with the workflow solution from OneVision. We no longer have to manually check the individual steps to make the PDF printable or create a proof. With Label Automation Suite, a time-consuming label that previously took two hours can be processed in around 15 minutes using the automated processes that are either actively performed by the graphic designer in prepress or run automatically in the background."
The automated optimization of imported production data ensures error-free printing. Previously, manual steps such as normalization, preflighting, cutting to die, creating white masks and varnish masks, create missing bleed are now automated with the Label Automation Suite. When an order is received, MIS production data can be imported either directly or via an interface to third-party systems. The label is then automatically optimized for error-free printing. The Label Automation Suite automatically creates cutting dies or laser cutting schemes, white masks, varnish masks and bleed. The combination of open orders into a collective production for cutting dies or laser cutting schemes is also automated, as is the setting of cutting marks. Jobs can be automatically assigned to the presses. Labels with the same substrate are combined and the print jobs are automatically transferred to the press. "The Label Automation Suite gives us the certainty that we can handle every single job reliably, highly transparently and safely - to the benefit of both ourselves and our customers". explains Dr. Benjamin Rüdt of Collenberg
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Trade journal: World of Print
Author: Oliver Göpfert